Variety field bag
The standard multi-stick format and primary expression of the five-color system.
RIPS / COASTAL PERFORMANCE
Tear-open energy for long days outside
RIP OPEN.
KEEP MOVING.
Dark terrain. Loud flavor. A tear-open electrolyte and coastal-performance concept born in Venice.
Concept study only. Formula, nutrition, performance, pricing, and availability remain unvalidated.
Built to rip, not blend in.
THE TEAR IS
PART OF THE MARK.
Every stick now carries a real score line and shallow notch below the top seal. The larger field bag keeps the five-flavor family together.
Clear at a glance.
One proposed base formula across every flavor. Large quantities lead; ingredient names support the scan.
- Sodium
- 500 mg
- Potassium
- 200 mg
- Magnesium
- 50 mg
- Sugar
- 0 g
- Carbs
- 1 g
Five flavors. One base.
CHOOSE COLOR.
KEEP THE FORMULA.
Blue Line, Strawberry Swell, Citrus Kick, Lime Break, and Grape Afterglow share one proposed electrolyte target. Each front keeps 500 mg sodium, 200 mg potassium, and 50 mg magnesium on fast, single-line torn tabs.
See the product systemsOne system. Three ways in.
BUILD THE RITUAL.
KEEP IT SIMPLE.
The product family now has a clear working architecture for design review. The variety field bag is the anchor, the trial carton introduces all five flavors, and individual sticks stay easy to carry.
Five-flavor trial
One stick per flavor in a compact paperboard carton for sampling the full family.
Single stick
A tear-notch format sized for belts, pockets, packs, and everyday carry.
Color in motion.
MOVE FIRST.
SORT IT OUT LATER.
ROUGH EDGES.
REAL MATERIAL.
The apparel and carry system uses print, embroidery, nylon, cotton, canvas, and torn color fields instead of clean-room athleisure polish.
Browse apparel + merch
The visual lab stays open.
PRODUCT. APPAREL.
ONE VISUAL LANGUAGE.
The gallery groups accepted single-frame concepts by visual system so packs, apparel, and merch can evolve together.